The Cocomojo brand is adventurous; it stands outside of the hype of fashion,
focusing more on the feel-good factor it promotes and the friends it makes along the way.
Being the founder of the Cocomojo brand; as a leather-good designer and the author of “My Imaginary World”, I started by fostering a sense of DISCOVERING in my brand experience. Cocomojo rejects trends, and instead strives for the warm feeling of finding a special item. Letting customers discover Cocomojo for themselves gives them the sense that the brand belongs to them. It means they know something that their friends don't, and they can have the sly pleasure of introducing others to it (therefore looking more stylish and metropolitan in the process).
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1/F, No. 30 Yiu Wah Street, Causeway Bay